Aug 30, 2006 (CIDRAP News) – No highly pathogenic H5N1 avian influenza virus has turned up in any of the 13,000 wild migratory birds that federal and state officials have tested since Apr 26, the US government announced yesterday.The US Department of Agriculture (USDA) said about 113 birds tested positive for other types of avian flu. Those results were expected, officials said, because there are 144 avian flu subtypes, most of which pose no threat to domestic poultry or humans and do not produce noticeable illness in wild birds.”Although no high-path H5N1 virus has yet been detected, we must remain vigilant and thorough in this important detection and early warning program,” said Interior Secretary Dirk Kempthorne, who is visiting a sampling camp near Barrow, Alaska, this week.The Alaska sampling has targeted 26 species whose migratory patterns would have likely put them in contact with the H5N1 virus before arriving in Alaska, the USDA said.The national wild bird surveillance plan is part of the administration’s National Strategy for Pandemic Flu. President Bush allocated $29 million in the fiscal year 2006 avian flu supplemental funding package for wild bird monitoring, which was recently expanded to the lower 48 states, Hawaii, and Pacific territories. The sampling program goal is to test 75,000 to 100,000 migratory birds and 50,000 bird feces samples this year.In other avian flu news, an H5 avian flu virus was detected this week in a flock of ducks in a Hanoi suburb, according to an Agence France-Presse report today. The two ducks that tested positive were from a market; a total of five were tested, all in good health. The neuraminidase (N) component of the virus had not yet been identified.”This discovery shows that the virus is still circulating among poultry, especially waterfowl,” Agriculture Minister Hoang Van Nam told AFP. The geographic origin of the ducks could not be determined. Though live poultry trade in Hanoi’s inner district is prohibited, the ban is loosely enforced.Vietnamese health officials said 2 days ago that the H5N1 virus was found on a small duck farm in the southern Ben Tre province, and an H5 virus resurfaced in ducks and storks in the past month. Though Vietnam has the highest number of human H5N1 cases (93), no human cases have been reported this year.To help prevent avian flu in Latin America and the Caribbean, the United Nations Food and Agriculture Organization (FAO) announced today the release of a new handbook aimed at the region’s small-scale poultry farmers. The guide focuses on simple, inexpensive methods to ensure farm biosecurity and prevent contact between domestic poultry and wild birds, according to an FAO press release.The guidebook, to be widely distributed and available free on the FAO’s Web site, is similar to a guide that was published for poultry farmers in Southeast Asia.The threat to Latin American and Caribbean poultry from migratory birds is the same as for North America. The FAO said that if it reached North America, the H5N1 virus would follow north-south migration routes from the Arctic to Tierra del Fuego, the archipelago at the southern tip of South America. Domestic poultry smuggling, informal trading, and cockfighting contests could all contribute to the spread of avian flu, the agency said.Though the Asian H5N1 strain has never been detected in the Americas, other strains (H5N2 and H7N3) have caused disease outbreaks in Canada, Chile, the United States, and Mexico in recent years, the FAO noted.An appearance of H5N1 avian flu in Latin America and the Caribbean would threaten the food security of the most vulnerable groups in the region, where poultry accounts for more than 70% of animal protein consumption, the FAO said.In related news, media reports said today that seven more people in Indonesia have been hospitalized on suspicion of having avian flu. Two of the patients, a 17-year-old and a 39-year-old man, are from the Garut district of West Java, where health authorities recently investigated the possibility of human-to-human disease transmission, according to an AFP report today.Five people from the Indonesian island of Sulawesi were hospitalized this week, according to a Reuters report today. An avian-flu information official told Reuters that samples from the patients were sent to a government lab for testing. No other details about the patients were available.See also:Aug 29 USDA press release on results of wild bird testing in AlaskaAug 30 FAO press release on avian flu guidance for Latin American and Caribbean poultry farmershttp://www.fao.org/newsroom/en/news/2006/1000381/index.html
Feb 21, 2008 (CIDRAP News) – The World Health Organization (WHO) has reported a new fatal H5N1 avian influenza case in Vietnam and confirmed three cases reported earlier in Indonesia and China, while Chinese authorities today reported still another fatal case.The latest case confirmations by the WHO raise the agency’s overall H5N1 count to 365 cases and 231 deaths, including 16 cases and 14 deaths so far this year. Twelve of those cases, including 10 fatal ones, were in Indonesia.The new case in Vietnam involved a 27-year-old man in the northern province of Ninh Binh who fell ill Feb 3 and died Feb 14, the WHO said. He had had contact with sick and dead poultry before his illness.Including his case, Vietnam has had 104 cases, 50 of them fatal, the WHO reported. This year the country has had three cases, all fatal.The WHO has not yet confirmed the case in a 7-year-old child from Hai Duong province that was reported by Vietnamese authorities Feb 16.China’s newest H5N1 case is that of a 41-year-old man from southern China’s Guangxi autonomous region, according to a Reuters report quoting the health ministry today. The man became ill Feb 12, was hospitalized 2 days later, and died yesterday, the story said. His is the country’s second case this year.The man had had contact with sick poultry. Officials have checked his contacts and found no illness so far, Reuters reported. The WHO has not yet registered the case.Yesterday, however, the WHO did confirm China’s first reported H5N1 case of this year, that of a 22-year-old man from Jianghua County in Hunan province. He fell ill Jan 16, was hospitalized Jan 23, and died Jan 24, the WHO said. His case was reported by Chinese authorities Feb 18.An investigation into the source of his infection is continuing, the WHO said.Today the WHO confirmed two fatal Indonesian cases that were reported earlier, one in a 16-year-old boy from Central Java province and the other in a 3-year-old boy from South Jakarta.The 16-year-old got sick Feb 3, was hospitalized 4 days later, and died Feb 10, the WHO said. He had slaughtered a sick chicken at his home before his illness.The 3-year-old boy died Feb 15 after a 12-day illness, including 5 days in a hospital, the WHO reported. Investigators found that chickens and a pet bird in the neighborhood had died in the 2 weeks before he got sick.Indonesia has had a total of 129 H5N1 cases, including 105 deaths.See also: Feb 21 WHO statement on two cases in Indonesiahttp://www.who.int/csr/don/2008_02_21a/en/index.htmlFeb 21 WHO statement on case in Vietnamhttp://www.who.int/csr/don/2008_02_21/en/index.htmlFeb 20 WHO statement on case in Chinahttp://www.who.int/csr/don/2008_02_20/en/index.html
Beach in the lobbyImagine that Croatia, for example, is the popular Bačvice beach in Split. Both Croats and national minorities (4,15 million) live in Bačvice. Split is the European Union with a population of 511,8 million. When the inhabitants of Split want walks by the sea, swimming, sea air, they simply go down to Bačvice. When those half a billion inhabitants of the European Union want a warm sea, pleasant for swimming but also for walking along the coast, diving, sailing or simply enjoying the sea air, they head for the Mediterranean. The European Mediterranean is like the Adriatic coast towards Split. You can go from Split to the north and south, by boat and land and even by air, but if you decide at the last minute then it is best to go to the nearest beach. On Bačvice. To Croatia. Thus, Croatia is actually the most beautiful beach in the lobby of most European Union countries. It can be reached in just a few hours by car, flight by plane, boat, and a couple of hours longer by bus or train. Croatia is the most beautiful, most accessible beach in Europe.Life on the beachImagine being born on the beach, living on the beach, having your own space on Europe’s most sought-after beach. If you were born on 100 square meters of Bačvica, you would probably have your own restaurant there, sell ice cream, run a sailing school, swimming and diving courses, and start additional services from massage, pedicure, manicure, sale and rental of equipment for sea… all sorts of things. Because you were born here, you live there, it is your side of the country, and the “customers” come by themselves. You have as much work as you want because there are only 0,8% of the total number of potential guests. Namely, there are so many inhabitants of Croatia in relation to the total number of inhabitants of other European Union countries. Even a little less. Our “beach” has an area of 56.594 km2 and per square kilometer of our beach lives fewer and fewer inhabitants (2001. 78,4, 2011 75,8 inhabitants per 1km2). Everything speaks in favor of the possibility of a good life on one’s own land, in one’s own home. There is no need to invent space technology, there is no need to invest wealth in promotion that attracts consumers. Guests, consumers come by themselves, and it is up to you to adjust to the demand, to be nice, polite, to keep everything pleasantly clean and beautiful.And just life could be beautiful. Life on the most beautiful, most accessible beach in Europe.Why would it be easy when it can be complicated?E ali. There is always someone but when you have what everyone wants. And everyone wants our beach. So then a thousand and one reasons are invented why we can’t live on and off the beach. To live on the beach you need to pay well for various concessions, because those who do nothing about the beach must live from that beach. Well, you can’t pay for it, and you are offered decent money to give your place on the beach to someone else who will be able to pay what is needed and where it is needed. You will therefore educate your children in top schools, after which they will immediately be able to leave the beach, in “Split”, or “Solin”, Berlin, Amsterdam… And so other people come to our “beach Croatia”, mostly when it is on it. most comfortable and when you are looking for a place more, when you can earn well…The future of CroatiaWho cares, who cares, the future of Croatia is tourism. And everything related to tourism. There is little that is not related to tourism, tourism follows everything, from IT technology to waste disposal, all types of construction to all types of transport, from food production to the development of digital applications. The whole range of products and services is related to tourism. 90% of Croatian tourism is export-oriented and for all products and services the buyer comes alone, we have no shipping costs. So tourism in Croatia will continue to grow, business will flourish and who will benefit from it, that is another question. That is actually the real question.Question of all questionsDemography and migration trends are actually a fundamental indicator of a country’s socio-economic trends. In the latest Eurostat report from 10.7. 2017 shows a trend in groups of countries with negative and positive signs. Thus, the data for 2016 show that the European Union is richer by 1,5 million inhabitants, with the number of deaths and births being equal. This means that these 1,5 million pluses are the result of external migration. There are 0,3% of new residents.According to Eurostat data per 1000 inhabitants, most are new, 14,5 in Luxembourg, then Sweden 14,5, Malta 13,8, followed by Croatia with 10,6. and only then Austria, Germany, Cyprus, etc. However, at the same time the negative trend per 1000 inhabitants mostly affects Lithuania (-14,2), Latvia (-9,6), followed by Croatia (-8,7), then Bulgaria, Romania…Last year, the population increased in Germany by 642,3 thousand people, Great Britain (which is still kept in the statistics) by 426 thousand, France by 274,5 thousand, etc. The countries of “Western Europe” are mostly in the black. At the same time, the countries of “Eastern Europe”, especially from the Balkans and the Baltics, are losing the most inhabitants. Romania lost 122 last year, Bulgaria 51,9 thousand, Lithuania 40,7 thousand, Croatia 36,5 thousand and Latvia 18,9 thousand inhabitants. The highest birth rates are recorded in Ireland (13,5 children per 1000 population), Sweden and the United Kingdom, France.The lowest birth rates are recorded in the southern and Balkan countries: Italy (7,8 per 1000), Portugal (8,4 per 1000), followed by Greece, Spain, Croatia and Bulgaria. (9 per 1000). The highest mortality rates that exceeded births were in Bulgaria, Lithuania, Romania, Croatia, Latvia and Hungary. Countries with a growing population are Germany (82,8 million), France (67 million), Great Britain (65,8 million), Italy (60,6 million), Spain 46,5 million), Poland (38 million). The Swedish population is growing towards a color of 10 million and Bulgaria is falling towards a critical limit of 7 million inhabitants. Demography is the question of all questions.The paradox of successful tourism and rapid population declineOne of the most intriguing issues in Croatia today is related to diametrically opposed trends in tourism and demography. While on the one hand tourist traffic is growing and investments are constantly being made in new accommodation capacities, the number of inhabitants in 2016 alone is lower by 36,5 thousand, according to Eurostat data. Well-known demography expert Dr. Stjepan Šterc estimates that the total annual population losses in Croatia, due to mortality and emigration, are around 90.000. This means that in ten years Croatia could fall to only 3 million inhabitants. On the other hand, Željka Lastrović states in the new issue of the professional magazine Lider that in 2025, as many as 114 million overnight stays could be realized in Croatia, almost 50% more than now. One could conclude: the more successful we are in tourism, the fewer of us there are!It is time to revise the tourism development modelIt is becoming clear to everyone that this model of tourism development that has been implemented for the last twenty years does not contribute to the basic goal – demographic stability. Why is this important? Without demographic stability, social standard and political, social stability are not possible. If increasing obligations are “loaded” on a smaller number of inhabitants, at one point the “backbone” of sustainability “shoots”. The health care system is already a “dislocated disk”, and the collapse of the pension system will lead to a major collapse in the standards of citizens. The working and productive population is emigrating, and it is the bearer of sustainable development. Tourism on the “best beach in Europe” must develop primarily in the direction of enabling the existence of young families. It is no longer a strategic question how many overnight stays and financial turnover we will achieve in total, but the real question is how this growth in traffic affects the quality of life of the local population and the existence of young families. The development of the tourism industry, which uses seasonal workers and which will try to replace domestic workers with some foreigners (if they find them) who will not live permanently in Croatia but only seasonally migrate, has not contributed to improving demographic trends in our country. The above data clearly confirm this. It is time to change the development model.Sustainable and responsible tourism developmentFamily micro-entrepreneurship in tourism and related activities should be at the forefront of incentives at all levels. On “our beach” we could finally be able to make a living from our work. Such an approach is nothing new. Alpine countries have faced a similar problem, but many other countries in southern and eastern Europe have similar problems. The difference is that none of them live on the most beautiful, most accessible beach in Europe. That is why they have to try for decades to turn negative into positive trends with a lot of knowledge, perseverance, competencies, even in highly developed countries. In our case, the existence of the whole country, the whole nation, is at stake.There is less and less time to “change course”, but the last value that we have left and that we must preserve as a pledge of the future, even at the cost of modest living, is our country, our most beautiful, most accessible beach in Europe.Published by: Nedo Pinezić
According to the data CBS, in July this year, 4,3 million tourist arrivals and 25,9 million tourist overnight stays were realized in commercial accommodation, which is 0,4% less or 2,5% more compared to the same month in 2017.When only that month is observed, this year’s level of tourist overnight stays is a record, which is a very favorable result because in July, after August, the highest number of overnight stays is realized. The Croatian Chamber of Commerce points out that the mentioned growth is a continuation of a positive trend that has lasted continuously since the beginning of 2015, ie it was interrupted only five times in that period.At the cumulative level, ie in the first seven months of this year, 10,4 million tourist arrivals and 48 million tourist overnight stays were realized in commercial accommodation, which is 6,6% or 5,3% more compared to the same period in 2017.”Observing the whole year, a significant seasonality is noticeable in Croatian tourism. In addition, only in two months of the year (in July and August) in Croatia about 60% of overnight stays are realized throughout the year. The pronounced seasonality of Croatian tourism is even more noticeable if we compare this indicator (the share of July and August in tourist nights throughout the year) with other European Mediterranean countries, where Croatia has the largest share, and is most exposed to seasonal risks. ” comment from the Croatian Chamber of Commerce.Photo: HGKIn addition to the pronounced seasonality, there is also a limited space in Croatian tourism, he points out with the Croatian Chamber of Commerce.”Namely, in only three counties, Istria, Split-Dalmatia and Primorje-Gorski Kotar counties, approximately two thirds of total overnight stays in Croatia are recorded at the level of the whole year, ie as much as 95% of overnight stays are realized only in seven coastal counties, which is also too high. (except temporal) spatial concentration. According to our calculations, we estimate that in July, under the influence of tourist overnight stays, the number of inhabitants in coastal counties increased, with Istria County standing out the most with an increase in population of 119% in July compared to the off-season. Istria is followed by Zadar County with 63% growth, Šibenik-Knin County with 57%, Dubrovnik-Neretva County with 52%, Primorje-Gorski Kotar County with 51% and Split-Dalmatia County with 39%. ” conclude from the Croatian Chamber of Commerce.Read below two interesting analyzes, the first on the estimate of population growth as well as on the increase in food and beverage consumption in the tourist season.RELATED NEWS:ANALYSIS OF THE ESTIMATE OF THE INCREASE IN THE NUMBER OF POPULATION IN THE TOURIST SEASONTOURISM DESERVED TO INCREASE FOOD AND BEVERAGE CONSUMPTION: IN ISTRIA 5 TIMES, IN MEDULIN, BASKA VODA AND NIN AS MUCH AS 12 TIMES THAN OUT
At the end of the summer season, FlixBus again recorded a record increase in the number of passengers. Compared to the summer months last year, the number of passengers increased by 100%. The most visited destinations in Croatia that are part of the FlixBus European network of 2.000 destinations this summer were the city of Zagreb, Zadar and Split. 70% more passengers arrived in Zagreb by FlixBus than last summer season, 80% more passengers in Zadar, while 130% more passengers arrived in Split than last summer.Osijek also records a record increase in the number of passengers. During the summer months, 180% more passengers arrived in this city than last summer, which is the result of direct green lines opened this spring, which connected Osijek with Vienna, Budapest, Bratislava and Prague, says Petra Milanović, public relations manager for FlixBus CEE South region adds “FlixBus network of lines is constantly growing and thus connects Croatia with an increasing number of European countries, which in turn affects the greater influx of passengers and tourists to Croatia. More daily connections, a higher frequency of departures during the day and a synonym for travel that FlixBus represents throughout Europe, puts Croatia on the map of both European and world passengers who use buses to discover Europe.˝Apart from Croatia, growth of 100% was recorded in Bosnia and Herzegovina, the Czech Republic, Hungary and Spain, while Luxembourg, Norway and Sweden tripled the number of passengers. Poland and Romania have achieved a significant increase this season as well, while five times more passengers arrived in Portugal compared to the summer of 2017. The positive trend and growth of 50% was reflected and globally where the most visited are top tourist destinations such as Paris, Munich, Prague, Amsterdam or Rome.FlixBus and FlixTrain form a network of 300.000 daily connections to 2.000 destinations. Since the start of FlixBus in 2013, more than 100 million passengers have traveled so far.
This year, Crikvenica once again hosts the world’s most famous experts in the field of tourism, health and economy.Organized by the Kvarner Health Tourism Cluster, Crikvenica Tourist Board and Thalassotherapia Crikvenica, a two-day conference is being held „Crikvenica International Health Tourism “Which will take place November 08 and 09 at the Omorika Hotel. The conference brings a series of lectures and workshops with more than 150 participants from the United States, Great Britain, Malaysia, Germany, Poland, France, Slovakia, Hungary and Croatia. The aim of the conference is to present world trends and European experiences in health tourism, to present the strategic goals and achievements of Croatia as well as the marketing opportunities of health tourism and to show the best examples from practice.The conference will, among other things, address the question of how it came to be “Malaysian miracle” that is, how Malaysia has become the country with the most developed health tourism in the world. The agency was founded by the government of Malaysia in 2009 with only one goal – to be the best. Since then, the country’s health tourism has grown by between 16 and 17% a year. It brings more details SHERENE AZLI, executive director of the Malaysia Healthcare Travel Council (MHTC) and this year’s winner of the Lifetime Achievement Award for her work in the field of health tourism development in Malaysia. ILAN GEVA, an American health tourism expert specializing in the issue of branding is another resounding name of the conference. “How to use trust in creating a brand of the state, hospitals and people” is the topic of his lecture, and the main guiding thought is that technology cannot replace man in creating a brand.One of the leading European experts KEITH POLLARD, the editor-in-chief of the International Medical Travel Journal (IMTJ) will talk about developing a health tourism strategy for hospitals and clinics. The conference will also address topics such as accreditations in health care institutions, increasing the visibility of Croatia’s health tourism offer on the Internet, attracting foreign patients, building a reputation online, expectations and needs of health tourists from Germany and others.A special feature of the conference are the three workshops organized Oslo University Hospital, Global Clinic Rating and France Surgery. A tour of Kvarner’s health institutions is also planned.More information about the conference: http://ciht.com.hr/
“Rast ugleda naših vina sada se već može vidjeti i kroz brojke. Izvoz vina u 2018. godiniporastao je za više od 22 posto u prvih 11 mjeseci, u odnosu na prethodnu godinu, u segmentu vina više cjenovne kategorije – pjenušaca i vina u bocama. Budući da je malvazija jedno od omiljenih vina turista, očekujem da će upravo vina dati svoj doprinos i turističkoj ponudi i identitetu Hrvatske. Često govorimo kako treba brendirati Hrvatsku kao vinsku zemlju, i produljiti turističku sezonu, u čemu upravo Istra može poslužiti kao uzor,” rekao je potpredsjednik za poljoprivredu i turizam HGK Dragan Kovačević na svečanom otvorenju, nadodavši da će HGK i dalje kroz Udruženje vinarstva HGK i pomoću nacionalnoga brenda koji su razvili, Vina Croatia – vina mosaica, raditi na međunarodnoj promociji vina, kako uz vlastita sredstva koristiti tako i sredstava fondova EU i vinske omotnice. This was a unique opportunity to get acquainted with the characteristics of the new vintage in one place, and in 2018, according to experts, it gave wines of great potential and high quality. I would rate it as very good to excellent, more generous in terms of quantity and meteorologically favorable, so today we have the opportunity to taste typical Malvasia with pronounced fruitiness and freshness and a full body.”, Said Nikola Benvenuti, president of Vinistra, the Association of Winemakers and Winegrowers of Istria. “The largest number of winemakers so far at En Primeura confirms that this unique event, which we organized for the first time in 2012, is growing from year to year. I am glad that every year we have an increasing number of caterers, sommelier, distributors, but also wine lovers who enjoy Malvasia from all parts of Istria,” dodao je Benvenuti. En primeur tastings, ie the presentation of young Malvasia, aims to show professionals in enogastronomy the potential of the harvest and make it easier for them to decide whether to buy or reserve young wines. Winemakers present their young wines, most often still unclear, like must, and the point is to try to conclude what kind of wine will be in its maturity. Caterers, sommelier, wine shop owners, distributors, hoteliers and wine critics at one of the most attractive wine events had the opportunity to taste wines at an early stage. More than sixty producers of Malvasia, about twenty producers of indigenous varieties of Bregovata Hrvatska and Žlahtina, presented a new harvest at the eighth En Primeura, which took place at the Esplanade Hotel in Zagreb, co-organized by the Vinistra Association and the Croatian Chamber of Commerce.
Markets that are in direct competition with Croatian tourism are certainly Turkey, Tunisia and Greece, among others. Greek tourism has been more stable for several years, but Turkey and Tunisia are returning to the big door this year. It is for this reason that we have decided to convey a brief overview of these three markets in terms of last year’s results, but also the expectations for the upcoming tourist season. Last year, domestic visitors realized 633,7 million overnight stays. According to the analyzed figures and announcements of relevant tourist institutions in certain countries, Greece is behind Japan and Australia. The Central Bank of Greece (BoG) said tourist arrivals increased by 7 per cent in the first quarter compared to the same period last year. TurkStat reported that the average number of overnight stays was 8,1 and the average cost per trip was 513 lira. Visits to relatives are cited as the main purpose of the trip (64 percent), and health reasons hold second place (4,6 percent). 443,6 million overnight stays were recorded in the homes of friends and relatives of travelers. Grčka Turska In the first two months of this year, travel revenues increased by 41,1 percent compared to the period from January to February 2018 and reached the figure of 441 million euros. Last year, the consumption of Turkish domestic tourism increased by 14 percent compared to the same period last year, according to the Turkish Statistical Institute (TurkStat), and reports Travel and Tour World. In the period between January and February this year, 1.64 million arrivals were recorded, which is 76 thousand more than in the same period last year. In the first four months of this year, Tunisia hosted more than 2,2 million tourists, an increase of 18 percent over the previous year. The highest number of arrivals was made by tourists from Europe, which is 22 percent more than in the same period last year. British tourists are alone at the top in terms of the number of arrivals (+140 percent), followed by the French (+23 percent) and the Dutch (+13 percent). It has been reported that Greece has climbed to 13th place and is close to the global “top 10” tourist destinations. The tourism ministry said Tunisia expects 9 million visitors by the end of the current tourist season. According to René Trabelsi of the Ministry of Tourism, this forecast is based on good results in the sector despite the challenges facing the national airline Tunisair. The results are based on improving the security environment following the 2015 terrorist attacks that significantly affected the tourism sector. This year, Tunisia expects about a million French tourists, 390 thousand Germans and 640 thousand Russians. In 2018, a record number of 8 million tourists was reached, which is an increase of 14,28 percent compared to the same period last year. In 2018, a record number of arrivals was recorded. The number of trips with one or more overnight stays increased by 1,7 percent year-on-year, to 78,5 million in 2018. Tunis The travel costs of domestic tourists last year reached the figure of 40,3 billion Turkish lira, which is an increase of 35,3 billion lira compared to 2017.
Why do we create problems where there are none? As we have already announced, the Ministries of Tourism and the Croatian National Tourist Board are launching the project “A week worth of vacation” which aims to direct interest in domestic travel and raise the level of tourist activity in the period outside the summer months. The EU was also a problem And again everything is known and nothing is known. Communication as the main problem But Cro cards will not be in physical form as a “credit card”, but will be in the form of a paper voucher. Of course, as part of the project, Cro cards or paper vouchers can only be used in businesses (hotels, restaurants, museums…) that apply to participate, and which will receive a special sign / board that will be at the entrance to the facility. Before Cro cards, starting a week of holiday worthwhile But to summarize the whole story. So, the Vacation Week worthwhile project will start soon, as well as the eConference, ie the public debate on the implementation of the Cro card project, where everyone will finally know how it will be implemented. And the public listens to all this, reads and watches and wonders who is crazy here and what the real narrative is. Therefore, employers can pay employees up to HRK 7.500 tax-free per worker annually, in the name of Christmas bonuses, regresses, bonuses and other benefits, and as part of the Cro card project they will now be able to pay HRK 2.500 tax-free for accommodation and food out of season. on the continent as well as at sea. However, it is not entirely clear whether the mentioned amount of non-taxable payment will be within the current maximum amount of HRK 7.500 per worker or whether this limit will be increased by HRK 2.500. Of course, exclusively for consumption in Croatia. As far as we know, two presentations of the project were held, one in Split and Rijeka, but for a closed circle of tourist workers, not for the public and the media. As we learned from the participants of the presentations, the reactions of the tourism sector are very positive. Yes, we definitely need dialogue and quality open and argumentative discussions, but for that we also need quality project preparation. The tourism sector is invited to get involved in the project, and there is no official information. Page that will be active within this project and where tourist entities will be able to apply ( www.tjedanodmoravrijedan.hr ), if they want to participate in the project, is still inactive. Just because you don’t communicate well. By that I do not mean the Press Service, here is the problem of the whole Ministry. But this is a challenge that is easy to solve, it is only necessary to clearly define and develop the Public Relations Department, and the narrative and pace is given by the Minister himself through the organization of press conferences and what he will say and when. But this soap opera goes on and on and again we have a hundred questions to which we have no answer. From one good idea and project, a whole soap opera was created. When I talk to people in the profession, we can hear a lot on this topic. There was simply so much information and a variety of interpretations that the effect of a broken phone occurred. And bad communication is to blame for everything. Will the project go? He won’t, and yet he will. When it starts, how the implementation goes, whether it will be a card or a voucher, so why a voucher, etc.… and then in the end a great project and good will and desire turn into a bad story. And everything goes on and on, which brings the question of the success of the project once it starts. Instead of simplifying the whole story, we complicate it unnecessarily. Again, let’s find out a drop of information from one media or one statement or source from the Ministry or unofficial information, etc.… which is a very bad message and practice in Croatia. Such significant projects must be announced at a press conference, where the whole project, its challenges and advantages will be presented, some key questions will be answered, etc. ne and not information is constantly given through one incidental statement and on a dropper. And with that, the media noise is rising. Often unfortunately negative. Back in 2016, Horwath HTL made an Analysis of the justification for the introduction of the Croatian tourist voucher, which pointed out the need for restructuring from the coast to the continent in order to create conditions for sustainable tourism growth throughout Croatia, given that Croatian continental tourism affects only about 2% of national tourist traffic, with the exception of the city of Zagreb. This practice, I think in general, is fertile ground for various interpretations, conspiracy theories, “scandals”, creating problems where it does not exist, confusion, mistrust, negative PR, both in the media and for the Ministry of Tourism in this case, etc. the reason is just poor communication. As pointed out by Horwath HTL, by applying a maximum of 10 thousand kuna, the theoretical potential of the model to about 1,5 million employees would be about 15 billion kuna, but it is possible to count on its usability at about 30 to 35% or from about 4 to 5 billion of realization. It is assumed that the direct financial effects through the increase in consumption would be the realization of total revenues of 2,7 to 5,4 billion kuna, 10 to 21 thousand new employees directly and indirectly, 1 to 2 billion kuna of new value and 7,6 to 11 billion kuna of new investment. According to currently available information, the first “Vacation Week Worthy” would take place this year, from 18 to 27 October. In two weeks, the whole project should be officially presented, and then all tourism entrepreneurs, of course those who want to join, will be able to include in the whole project “A week of vacation worth” and offer better prices for their services and products. Of course, the question arises as to why we need to print paper vouchers in the 21st century. When we are not already looking ahead and following trends, let’s say the introduction of internet / mobile payment, if not cards. Only from this topic every medium, including us, could create various interpretations, how we do not follow trends, how we are bad at the global level of competitiveness, how we go back to the 19th century, how it is not environmentally friendly because paper is consumed, ink for toner, etc. sigurno We will certainly not go that way, but when it is not communicated, space is given to various interpretations. A week worth of vacation would be held twice a year, in October and March, and would enable all citizens of Croatia to visit and get to know various parts of our country at 50 percent lower prices on all tourist offers and services: accommodation, transport, catering, visits to national parks, theaters , adrenaline activities and the like. So, two weeks a year or one week in the pre-season, and the second after the season as the Croatian “ferragosto”. In addition, for a start, it is planned that the “Cro card” will be used by employees of the private sector, because for its introduction in the state and public sector, it is necessary to negotiate with the unions, reports Jutarnji list. One of the options at the time was for Cro cards to replace recourse, but after a survey among companies and employees it turned out that only 12% of employees think that this is a good model, ie employees did not want to give up recourse because they can spend money as they want. according to their wishes and needs. And it’s certainly good to have given up on that idea. Then we media write the news based on a little information, so they invent various possibilities, so they call various experts to give their expert comments, and when a lot of media dust arises, information comes that it is not quite like that, so denials and additional explanations follow, so again a new story, reaction, expert comments and so on in a circle – a game without borders. So there are always and “Ultra right or left media”Or under the pressure of a lobby, so words are extracted, placed in various contexts, even because of some other political games, which all creates unnecessary confusion and pollutes the media space. Which again has some other consequences. Since the departure of young people, less interest in vocational occupations, distrust of the media and institutions, less media consumption, poorer education in society, etc.… There should be a public presentation of the project soon. But for now, nothing is officially known. And yet the main reason is just poor communication. Which brings us back to the beginning of the story and the vicious circle. Out of nothing, even a great project, confusion and new problems are created. Just a small step forward in communication, respecting the rules of business of the 21st century, would solve or at least alleviate a lot, many misunderstandings and raise the overall quality of the whole sector. This is how everyone loses, unfortunately. The project is intended for domestic tourists in order to encourage the domestic market to tourist activities in the period before and after the season. Through this action, all citizens of Croatia will have the opportunity to get to know and visit different parts of our country with better prices for many tourist products, from accommodation, transport, attractions to catering services and various experiences. In the end, the amount of HRK 10.000 within the Cro card project was reduced to the amount of HRK 2.500. Horwath HTL analysis One of the problems and entanglements around the whole project was the implementation. Namely, Hungary had problems with the EU because their model was based on issuance Nice card only in a couple of Hungarian banks, and not at all, which of course put other banks at a disadvantage in the market. That is why a solution has been sought for so long on how to implement the entire project. And that’s why probably and the idea came up to replace plasticized cards with paper vouchers. But again there is no clear communication, which again opens up space for various interpretations. But how did the Cro card project start? And the previously introduced Cro card, as a pilot or test project starts a week of rest worthwhile. From January 01 next year, the implementation of Cro Kartica will start, where employers will be able to pay a maximum of 2500 kuna, intended for consumption exclusively within the country and in periods outside the main season, confirmed the Minister of Tourism Gari Cappelli for Morning paper. It all started as an idea how to encourage continental tourism in the pre-season and post-season and increase domestic consumption, which is extremely important for the development of continental tourism. The project was announced during the time of the former Minister of Tourism, Anton Kliman, and the idea was taken over from Hungary (Szép card) where the project proved to be very successful and a good solution for increased domestic tourism spending. Since then (I think at the end of 2015) until today, there have been and will be hundreds of other articles on this topic, all without the right information and quality preparation and presentation of the entire project. Cro cards will certainly be a wind in the back of continental tourism and the strengthening of domestic consumption.
Especially from the perspective of foreign tourists, who would have to find themselves where they can be tested in Croatia, go to a health clinic where they would certainly not feel as safe as in the safety of a hotel that is familiar to them. This avoids many questions, especially for families with children, such as: Where is the clinic? How to get to it? Is it safe? Is it crowded? etc.… which is further emphasized in a crisis situation. I emphasize, they are foreigners in our country, just turn the situation around and put yourself in that situation in another foreign country where you have no one to turn to or call for help, and you are still with the children. This is not an expense, but an investment and, logically, a human reaction, as a thank you for the trust given to them by the guests, and Falkensteiner justified it. Also, it is important to emphasize the importance of the brand, which delivered what it promised. And that is the strongest currency and value. Kako su Austrija i Italija stavile Hrvatsku na “crvenu listu” tj. uvele obavezno testiranje na covid19 za sve koji se vraćaju iz Hrvatske, Falkensteiner je proaktivno reagirao te od prije dva dana uveo besplatno testiranje ( PCR test ) svojih gostiju na koronavirus unutar svojih objekata. Potez koji je dokaz kako im je stalo do svojih gostiju i koji će svakako olakšati njihovim gostima ovu neugodnu situaciju. Falkensteiner went a step further. Photo: Falkensteiner / Illustration: HrTurizam.hr For those guests who do not want to be tested in a hotel, ie Croatia, Falkensteiner has provided a discount of 50 EUR per person, so that guests can be tested in their countries, and thus cover the cost of testing. Well done to Falkensteiner. I am sure that the guests will really appreciate it and how they got new regular guests. Also, these should certainly highlight Falkensteiner’s reaction to the covid crisis and the preparations before the hotel opened. For the needs of the guests through video and website (in four languages: Croatian, German, English and Italian) they explained all the procedures, gave answers to key questions and epidemiological measures they took to make guests feel safe. Još jedan dokaz kako je turizam puno više od excel tablice, te kako su turizam – ljudi, emocije i doživljaj. Bravo Falkensteiner. Clear, transparent and safe. Exactly what the guests needed to decide to come to Croatia. An example for all students as an excellent case study of crisis communication, ie crisis decision making in hotel management. If they only looked at profit from Falkensteiner, the cost of testing is certainly an unplanned cost, they might have earned a few thousand euros more this season, but this way they definitely profited in the long run, because I’m sure guests will appreciate it and get new regular guests. . Regular guests who will be recommended by Falkensteiner and guests who will come tomorrow via direct booking, ie booking, without commission on booking portals. All information on safe stay at the Falkensteiner Hotel, ie how they prepared before the opening of the hotel, see HERE “In order to facilitate the return of our guests from these two countries, we decided to donate a test for Covid-19 and in cooperation with the Institute of Public Health organized daily visits to the resort to take samples on the spot, so guests do not have to go to Zadar to the Institute” ističu iz Falkensteiner-a. Measures in Falkensteiner hotels in four languages